Leo Burnett / Agency Self-Promo

Unplug + Play

During the holiday season, we wanted to encourage people to take a break from their devices and connect with the people they love. So we designed a special box that uses a phone to unlock a beautifully designed deck of playing cards. Then we simply asked people to play, and make memories with those who matter most.

Unplug + Play by Mary Soroka Unplug + Play by Mary Soroka Unplug + Play by Mary Soroka Unplug + Play by Mary Soroka
Art Director(s) Mary Soroka, Chris Brown
Copywriter Rica Eckersley
Creative Director(s) Judy John, Lisa Greenberg